Workshop Presentation Slides
The Business of Clean Tech: Opportunities, Innovation and Funding
Entrepreneurial Opportunities in the Emerging Bio-Economy
Structures for Success: Specialized Legal & Finance Strategies
Building Business on a Budget - How to use Social Media to save your marketing dollars
Software Development workshop
The Challenges of Starting a Video Game Studio
Finding Funding workshop series
The Technology Transfer Process
Creating Competitive Advantage: Intellectual Property Secrets to Success
Top Tech Tools to Increase Profits & Drive Business Growth
Entrepreneurial Excellence: Business Bootcamp (E2B2)
Competitive Market Intelligence Workshop
 This day-long workshoop took place on March 31, 2010 at the Delta Sault Ste. Marie Waterfront Hotel and Conference Centre. Presentations were made by 10 expert speakers from both within the Clean Tech field and from organizations that fund and support Clean Tech initiatives. The presenters were: Guy Dauncey, BC Sustainable Energy Association; James Sbrolla, Ontario Centre for Environmental Technology Advancement (OCETA); Aime Dimatteo, Northern Ontario Heritage Fund Corporation; Nicholas Parker, Cleantech Group; Jim Deluzio, Brookfield Power; Gordon Quaiattini, Canadian Renewable Fuels Association; Glen Martin, Pod Generating; Pere Soria, Heliene; Nathaniel Bullard, Bloomberg New Energy Finance; and Christopher Flavin, Worldwatch Institute. Topics included: the post-carbon future, trends in clean tech investing, Brookfield Power's Prince wind farm, Pod Generating's forthcoming solar farm in Sault Ste. Marie, Heliene's forthcoming manufacturing facility in Sault Ste. Marie, and low-carbon energy and the race for global competitiveness.
Presentations:
Entrepreneurial Opportunities in the Emerging Bio-Economy
 This full day workshop was held on October 30, 2009 at the Quality Inn with presentations by 7 industry professionals on entrepreneurial opportunities in the emerging bio-economy. The speakers were: Dr. Gregory M. Zimmerman, Chair, Biological Sciences, LSSU; John Baker, president and CEO, Stonehedge Bio-Resources; Jasmin Hofer, CEO, Energrow Inc.; Chris Case, facility manager, Pictured Rocks National Landscape; Toby Rhue, forest fleet manager, Hiawatha National Forest; Mark Kean, president, Mikro-Tek; and Todd Parker, associate, Delta Institute. Topics included: carbon trading, farm oil processing for feed, fuel and freedom, sustainable is attainable at Pictured Rocks National lakeshore, industrial hemp: a multi-purpose biomass crop and using reed canary grass as a feedstock for making fuel pellets.
Presentations:
Additional Resources:
Structures for Success: Specialized Legal & Finance Strategies
 Structures for Success featured guest speakers Jay A. Lefton, senior partner from Ogilvy Renault LLP's and Eric Klein, partner from Farber Financial Group; both from Toronto. The workshop took place on Tuesday September 15, 2009 from 8:30 a.m. to 12:30 p.m. at the Great Northern Hotel & Conference Centre.
Lefton and Klein spoke on a variety of topics meant to help businesses avoid common and often costly issues related to law and finance.
View the presentations here:
Building Business on a Budget: How to use SOCIAL MEDIA to save your marketing dollars
 Guest speaker Amber MacArthur made a presentation on “How to Use Social media to Save your Marketing Dollars” at the half day workshop on Tuesday June 23, 2009 from 8:30 a.m. to 12:30 p.m. at the Waterfront Inn and Conference Centre.
How can companies make the most of their marketing budgets during the economic downturn? Amber MacArthur took an instructive look at how social media is perfectly suited to help you gain customers in both good times and, especially, bad. While most companies do some advertising online, many are stuck with costly, ineffective Web 1.0 models. At the forefront of Web 2.0, MacArthur showed how to create thriving online communities and launch frugal, but complete and uncompromised, marketing initiatives that get results. With clarity, long-term strategic insight and case studies, she dove into the tools needed for companies to start building, saving -- and winning.
Keynote Speaker: Amber MacArthur: www.ambermac.com
Click here to view our Live Blog from the workshop!
 Software Development Workshop
To advance IT focused economic development in Northern Ontario, SSMIC and NRC-IRAP partnered to deliver a workshop for entrepreneurs involved in developing software applications. The Software Development workshop took place on March 16, 2009 at Algoma's Water Tower Inn with the goal of assisting small-to-medium enterprises (SMEs) by demonstrating a variety of methods and best practices for software development and quality assurance/testing. Each of these topics was explored individually to make them more understandable and relevant for everyday business use.
Presentations were made by:
Agile Software Development Follow Up:
Gerry Kirk suggests visiting the following links for more information on Agile:
The Challenges of Starting a Video Game Studio
Richard Hilmer of Pseudo Interactive visits Algoma U!
Richard HIlmer was the feature presenter at The Challenges of Starting a Video Game Studio workshop on March 13, 2009. Richard is a technical entrepreneur seasoned in many facets of business creation, software development, team building, project management and financing, having accumulated over 12 years of experience in the videogame industry. As a founder and President at Pseudo Interactive, he grew the company to over sixty developers and led teams that released games on the Xbox, PlayStation 2, GameCube, Xbox 360 and PlayStation 3, while working with industry giants such as Electronic Arts, SEGA, Intel, and Microsoft. Richard is also experienced with tax programs such as the SRED credit, and government organizations such as the OMDC, that assist interactive media companies.
Richard Hilmer's Presentation: Your Video Game Studio - Lesson's learned from 12 years of owning and operating an independent developer
 Finding Funding Workshop series
The Finding Funding Workshop series took place on February 19 and February 20, 2009 at Algoma's Water Tower Inn. It was hosted by the Sault Ste. Marie Innovation Centre, science enterprise Algoma and NRC-IRAP. Day 1 featured Dianne Buckner from CBC's Dragons' Den, Jim Noble, regional coordinator, NOEG and Brad Simard, local management consultant. Day 2 featured renowned business expert Donald Cooper, formerly from Cooper Canada Ltd., and 2 funding panels featuring representatives from banks, private and governmental funding agencies.
Part 1, February 19, 2009: What you need, where to go and how to get it:
- Jim Noble, regional coordinator, Northern Ontario Enterprise Gateway (NOEG)
Presentation: Accessing Angel and Venture Capital
- Brad Simard, management consultant, Simard Solutions
Presentation: Guidelines for Writing Funding Applications
Part 2, February 20, 2009: From the funders' point of view:
- Donald Cooper, certified speaking professional, The Donald Cooper Corporation
Presentation: Growing your business...How to get your business off the ground...and keep it flying in good times or bad!
- Funding Panelists
• Ontario Centres of Excellence(OCE) - Bryan Kanarens
• Yves Landry Foundation - Achieving Innovation and Manufacturing Excellence Program Overview 2008-2010, Karyn Brearley
• National Research Council Industrial Research Assistance Program (NRC-IRAP) - John Hatherley
• Northern Ontario Heritage Fund Corporation (NOHFC) - Aime Dimatteo
• BDC - Starting a Business, Marie Bruno
• ScotiaBank - Find the Money to run and grow your business, Jennifer Gerard
• Northern Credit Union - Building Financial Futures Together, Liisa Woolley
 The Technology Transfer Process
The Technology Transfer Process workshop took place on January 14, 2009 at Algoma’s Water Tower Inn. The workshop was held by SSMIC, seA and IRAP and took SMEs, scientists/researchers and entrepreneurs through the technology transfer process in a user friendly way. Renowned experts in the field such as Marcel Mongeon, Joe Meating, Dr. Edward Mupondwa and others spoke about accessing, licensing and marketing new technologies while offering their own valuable expertise and advice from the field.
1. Marcel Mongeon, Intellectual Property Coach
Presentation: The Basics of IP and Licensing
2. Joseph N. Anawati, Business Development Manager, Canadian Wood Fibre Centre of Natural Resources Canada's Canadian Forest Service
Presentation: Doing Business with a Government Research Centre
Presentation: Accessing New Technologies in Government Research Centres
3. Ray Hoemsen, P. Eng., Director, Applied Research & Commercialization, Red River College
Presentation: Accessing new technologies in academic labs
4.Dr. Edmund Mupondwa, Bioproducts and Bioprocesses National Science Program of Agriculture and Agri-Food Canada
5. Joe Meating, President and Director, Forest Surveys and Protection, BioForest Technologies Inc.
Presentation: A short story of Technology Transfer from the Research Bench to the Marketplace
 Competitive Market Intelligence Workshop (1/2 day event)
On June 18, 2008 the Sault Ste. Marie Innovation Centre presented a half day workshop on Competitive Market Intelligence. To stay competitive and to identify profitable opportunities, small and medium sized businesses must have a broad awareness of what their competition is doing (Competitive Intelligence, CI). At the same time, they must also have an understanding of market conditions and direction to ensure they have the correct ‘4P’s’: product, pricing, promotion and place to attract clients (Market Intelligence, MI).
Led by two Toronto-based industry experts, the workshop revealed insights into successful CI and MI strategies. Speakers David Lithwick and Donald Cooper presented on topics like market intelligence, consultancy, competitive intelligence (CI), competitor benchmarking and mystery shopping.
1. Donald Cooper, Cooper Sporting Goods, Keynote Address
Presentation: Secrets of Market Intelligence
2. David Lithwick, Senior Partner, Market Alert Limited
Presentation: Competitive Market Intelligence
 Entrepreneurial Excellence: Business Bootcamp (E2B2)
On March 27, 2008, the Sault Ste. Marie Innovation Centre, in partnership with Enterprise Centre Sault Ste. Marie presented a workshop aimed at new and existing business in Sault Ste. Marie and the Algoma Region.
The event served to inspire and showcase success stories of entrepreneurs and what steps need to be taken to find success in small business.
1. Derek Nighbor, Senior Vice President, National Affairs, National Retail Council
Presentation: The Changing World of Retail
2. Ben Barry, President, Ben Barry Agency Inc.
Presentation: Entrepreneurship and Leadership
3. Sean Moffitt, President, Agent Wildfire Strategy and Communications Inc.
Presentation: The New Landscape of Marketing, Media and Communication
4. Rick Spence, Business Strategist, Writer, Speaker and 'Growth Guru'
Presentation: Ten Trends that Will Drive Your Business
5. Kevin Graff, Retail Performance Specialist, Graff Retail
Presentation: Retail
6. Jacob Barton, BDO Dunwoody LLP
Presentation: Business Planning Essentials
7. Finance Panel of Experts
• Catherine Tosello, Employment Connection
• Paul Mingay, Northern Ontario Heritage Fund Corporation
• Marie Bruno, BDC
• Karen Thomas, Community Development Corporation of Sault Ste. Marie & Area
• Tracey Forsyth, Industry Canada FedNor
• Ron Thompson, Corporate Angels
• Lori Naccarato-Sarlo, RBC Royal Bank
• Kathy Keast, NRC-IRAP
 Top Tech Tools to Increase Profits & Drive Business Growth
In today's competitive global economy business survival and growth hinges on the use of innovative information and communication technology (ICT). The Sault Ste. Marie Innovaiton Centre hosted a Business Technology Workshop on February 26, 2008 to showcase the planning, marketing, resource management and commerce advantages using today's online tools. This event targeted non-IT savvy, small and medium size business owners interested in gaining awareness of the many benefits of using information technology. The workshop presents a rare opportunity for non-IT business owners and new start-up companies exposure to some of the exciting new technology that can propel their company into the future.
Brought to you by:
 
1. Adina Zaointz, National Trade Marketing Manager for Yahoo! Canada
Presentation: Using search engines to find your client, Yahoo!
2. Bruce Richards, General Manager and Ken Wall, Business Development, Lucidia Technologies, Ltd.
Presentation: Managed Technical Services - Keeping your Business Systems Running Smoothly
3. Marilyn Bild, Entrepreneur of the Year, eBay Canada
Presentation: Effectively expanding into global markets using online storefront and auction services
4. Tim Kelly, President, Aberdeen Technical Services Ltd.
Presentation: Free or Affordable Online Tools for Small and Medium Sized Business
5. Mathew Kowal, Account Executive and Paul Franc, Regional Manager, Salesforce.com
Presentation: Customer Relationship Management - Building Brand Loyalty with Data Services
6. Christine Lima, Research In Motion
Presentation: On the Go - Your Company At Your 'Thumb-Tips'
 Creating Competitive Advantage: Intellectual Property Secrets to Success
Working on something promising? Protect it.
Brought to you by:
Article: Legal Insights Inspiring Business Strategies, Executive Council, March/April 2005, Vol.2 No.2
1. James Conley – Keynote
Kellog School of Management, Chicago
Schulich School of Business, York University
• Presentation: Competitive Advantage Through Innovation and Invention
• Article: “Snow White shows the way” by James Conley and John Szoboscan, Managing Intellectual Property, June 2001
• Article: “The Competitive Edge: Using Brand Identity to Reinforce Market Value” by James Conley, The Innovation Journal, Winter 2005
2. Gary Svoboda
Adventus Research
• Presentation: Moving Forward with IP
3. Michael M. Avedesian
McGill University
• Presentation: Valuation and Pricing of Technology-Based Intellectual Property
4. Joe Meating
BioForest Technologies Inc.
• Presentation: A Small Consulting Company’s Journey Into Research, Development and Commercialization
5. Ebad Rahman
Bereskin & Parr Intellectual Property Law Firm
• Presentation: Managing and Exploiting Your Software IP
6. Peter Wang
IBM Canada
• Presentation: IP Portfolio Management and Exploitation: IBM’s Program
7. Mala Joshi
Representative of the Canadian Intellectual Property Office (CIPO)
• Presentation: The Basics of Intellectual Property
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