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Donor Locations and Socio-demographic Mapping (2010)

Donor Locations and Socio-demographic Mapping (2010)

Client: United Way of Sault Ste. Marie & District

The Community Geomatics Centre has worked with the United Way to map the number of donors and monetary contributions by Dissemination Area (DA). The purpose of these maps was to identify neighbourhoods where donations are seemingly less than what may be expected for the area. Also mapped were selected demographic characteristics, including age, income, education and labour force, as well as social housing locations, with the main purpose of assisting the United Way in selecting a neighbourhood for targeting mailing.

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